The Color Thinking Room
Where we slow down, question what we've been taught, and build the thinking that leads to better color results
Each month, we'll choose one topic and give it some attention. A question that comes in. A myth that's floating around. Something we think deserves more clarity. We'll talk about it in a way that strengthens how you think about color.
Because better understanding leads to better thinking. And better thinking leads to better color results.
You can send in a question of your own below! Then scroll down for this month's breakdown.
More advice doesn't mean better understanding. Here's what we saw

The More You Take IN Doesn't Mean More
We looked at the color assessment data from nearly 700 stylists. It's what we've been feeling and seeing for awhile, but now we have the data.
The more info they got = The more overwhelm they felt = The lower their scores went
The numbers showed us that the more stylists "learned" from scrolling, the further they got from the confidence they needed to feel in both color theory AND hair color chemistry. Basically all the foundational information your formulating is based on.
You get a dopamine hit when you find a new "tip". It can feel like you finally got that one special tip you needed, but then the next morning hits and you literally forgot what you saw. It's almost like it just slipped away from ya.
So you default back to your old "safe" formulas, even though you’re dying to do something better. Then you’re back at the scroll or another tutorial the next day... Groundhog Day anyone?!
I actually hit that wall pretty early on in my training. I started in overwhelm with way too many cooks in the kitchen. Then I realized pretty quickly that getting thrown a million different formulas every time I had a question wasn't actually helping me solve my color problems. It was just giving me a fish for the moment instead of teaching me how to fish. I got an answer, but didn't understand the thinking behind it!
I knew I had to stop the noise and narrow my funnel. I started narrowing down how many and who I was taking information from. I learned a color theory, chemistry and formulation system I knew I could work with...I honed in on it until it became second nature. I basically did a tooooon of practice with what I was learning.
Here's why all the information you now have access to (which by the way, has literally exploded with the launch of AI) is a huge cause of this...
Your brain has a limit on how much "info" it can handle at once. When you’re bombarded with 50 different "tips" on social media on the daily, you'll hit a wall. It's hard to move when your cup is overfull. To get better, you don't actually need more at the moment. You need to narrow your funnel.
Narrow "who's influencing your learning" and take action long enough to see some fruits of your labor.
We remember 10% of what we watch on a screen.
We keep 90% of what we actually do with our hands.
This is why watching the scroll feels like learning, but doing what you learn is actually what'll make it stick.
We give a ton of guided practice to the stylists learning with us because it's not just practice that helps you grow, it's the right practice.
You know what they say, neurons that fire together, wire together. You want to be wiring the good stuff.
You choose how you want to work through it, but the goal is always the same: moving from a "watcher" who's overwhelmed by all the input, to a doer, and then a clear thinker who's in control of their color changes.
Confidence isn't gonna come from scrolling your feed or watching every tutorial known to man. It's built in the quiet moments of your guided practice.
How are you going to practice today?